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Transforming travel businesses and destinations with intelligent solutions

Whether you’re in hospitality, destination management or tourism services, Travel2Fit empowers your organisation with innovative travel technology grounded in data science, analytics and market insights to streamline operations, enhance guest experience and elevate the tourism offering

/ The perfect FIT for modern travel professionals 
/ The perfect FIT for modern travel professionals 
/ The perfect FIT for modern travel professionals 

trusted by hoteliers & tourism service providersETHERIA: Enquiry Management

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Look sharper. Respond faster. Book more.Ditch boring emails:
Reply to offline requests with e-proposals that win more direct bookings

solutionsExplore the full range of Travel2Fit solutions

ETHERIA| e-Travel & Hospitality Enquiry Relationship Intelligence

For Hotels & Tourism Service Providers

PULSE | Destination Events Calendar

For DMOs

AITHRA | Environmental Monitoring for Sustainable Destinations

For DMOs & Tourism Service Providers

ROSIE| Revenue Optimizing System

For Hotels & DMOs

testimonialsHear what our customers say about our collaboration

value propositionWhy partner with Travel2Fit

Built for tourism & hospitality professionals

Our software solutions are designed specifically for tourism and hospitality professionals, from hoteliers and service providers to DMOs, not generic software users.

Innovation at heart

Innovation drives everything we do — by collaborating in international R&I projects and engaging with vibrant industry communities and players, we deliver forward-looking value to every single customer and partner.

Cutting-edge technology

Travel2Fit combines AI, automation, and seamless integrations to transform outdated processes. Our data-driven systems empower travel and hospitality businesses to operate more efficiently and grow sustainably.

Proven track record

Trusted by hotels, accommodation providers, services providers, travel advisors, and DMOs across Europe, Travel2Fit is a trustworthy partner that delivers measurable impact and helps partners optimize operations.

projectsResearch & Innovation projects for the tourism & hospitality sector

EU-funded projects
1

blogTravel Tech Uncovered:
Trends, Insights & Impact

The New Era of MICE Tourism: From Offline Chaos to Digital Elegance
MICE stands for Meetings, Incentives, Conferences, and Exhibitions. It refers to corporate group travel—planned for work-related purposes, often backed by business goals. MICE tourism is one of th
Unlocking Direct Sales in Hospitality: Reduce OTA Dependency and Leverage Rate Parity Freedom with Travel2Fit
Unlocking Direct Sales in Hospitality: Reduce OTA Dependency and Leverage Rate Parity Freedom with Travel2Fit In the competitive world of hospitality, direct bookings are a hotelier’s ke
One Year of the Pieria Cultural Calendar: Detailed Results of a Modern Destination Development Tool
Marking one year of successful collaboration between Travel2Fit and the Pieria Organisation for Tourism Development and Promotion (POTAP), the Pieria Cultural Calendar demonstrates, with measurable