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Looking for a MICE Operations
Alternative?

The Flexible Alternative for Hotels.ETHERIA

Capability
Hotel Sales & Proposal Platform

ETHERIA

MICE Sales & Planning Platform

MICE Operations

Sales & Enquiries
Website RFP Capture
Yes
Yes
Centralized Request Inbox
Yes
Yes
Sales CRM
Yes
Yes
Automated Follow-Ups
Yes
Yes
Proposals
Interactive Proposals
Yes
Yes
MICE & Group Proposals
Yes
Yes
Proposal Templates
Yes
Yes
Proposal Tracking
Yes
Yes
Proposal Upselling
Yes
Yes
AI & Communication
AI Chatbot
Yes
No
Omnichannel Messaging
Yes
No
Digital Guest Concierge
Yes
No
Hotel Revenue & Guest Journey
Individual Hotel Stay Proposals
Yes
No
Pre-Arrival Upselling
Yes
No
In-Stay Upselling
Yes
No
Shareable Marketing eQuotes
Yes
No
Insights
Analytics & Reporting
Yes
Yes

how it worksWhy hotels choose ETHERIA ?

MICE Operations focuses on event sales and planning. ETHERIA goes further by combining MICE proposals with AI communication, CRM and upselling across the wider guest journey.

01
Interactive proposals that sell

Turn every enquiry into a personalized experience

02
Built for hotel sales

Manage enquiries from first request to conversion

03
Sell more than the room

Increase revenue with upsells and destination content

ETHERIA mockup - Alternatives Page
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Rich Revenue,Proposal & Customer Analytics

Intuitive and easy-to-navigate design for seamless user experience.

Venue & Conference Room Templates
  • Do you have multiple event rooms?
  • Create ready-made branded templates for each venue, meeting room or event space. Activate the right template anytime before you send the Proposal.
You can change mistakes or update info anytime!
  • Did your team make a mistake before that couldn’t be changed?
  • eProposals created in ETHERIA are live links, not static PDFs. If the sales team updates the proposal, the client can view the latest version through the same link, keeping details up to date.

FAQFAQ about ETHERIA

Yes. ETHERIA can integrate with your hotel’s existing tech stack, including PMS, Channel Manager and Booking Engine solutions. The exact integration setup depends on the systems your property is using.

Yes. ETHERIA lets your team see when a client has viewed a proposal or eQuote and how many times it has been opened. This helps you understand interest levels and time your follow-up more effectively.

 
 

Yes. ETHERIA lets you create eQuotes (shareable interactive offers) that potential guests can open, explore, select their preferred option and submit an “I’m Interested” form directly from the offer. This makes eQuotes useful for hotel marketing focused on generating qualified sales leads.

Learn more here: Social Media Quotes for Sales Leads

Yes. The AI Chatbot and Website Widget can connect with ETHERIA so enquiries and guest interactions can flow into the platform and become part of the wider sales and communication journey.

Yes. You can create different templates for different hotels, brands, seasons, campaigns or offer types. Each template can be customized with your own branding, colors, hero images, titles and content, so every proposal matches the identity of the hotel or campaign.You can Activate & Change anytime from the Template Library.

 
 

Yes. ETHERIA supports multiple payment options inside the proposal journey:

  • Cash Upon Arrival — available for scheduling and pre-arrival upselling
  • Payment Link — direct clients to your preferred online payment flow
  • IBAN — provide bank transfer details directly within the proposal

This gives hotels flexibility to choose the payment method that best fits each offer and booking scenario.

Yes. ETHERIA can support both individual hotel enquiries and more complex MICE or group requests, allowing your team to create tailored proposals depending on the type of opportunity and sales process.

Learn more about MICE & Group Proposals

Yes. ETHERIA supports both pre-arrival and in-stay upselling, allowing hotels to promote services such as transfers, dining, spa treatments, activities, upgrades and other experiences at the right stage of the guest journey.

MICE Operations Alternative

Looking for more than an event operations platform?

Discover ETHERIA for MICE and group proposals, hotel sales CRM, AI-powered guest communication and upselling — creating more revenue opportunities throughout the guest journey, with plans starting from €30/month for boutique hotels.

ETHERIA mobile-friendly mockup. Hotels send e-Proposals with accommodation,services & more..

Desctop & Mobile Friendly Design 

Seamless Proposal Experience on Any Device